Welcome to Innovative Speed Shop

My name is Neal Ashburn and I am the founder and chief detailer of Innovative Speed Shop. My love of cars started when I was young. I loved hanging out with my Dad in the garage, going to local car shows and cruise-ins. When I got older, I continued that love by working at local garages and filling stations after high school.

In 2000, I opened my first business! It was a mobile oil, lube, and detailing business. I performed detailing and preventative maintenance services on-site at area dealerships, fleet businesses, offices, and homes.

In 2001, on my 21st birthday, Parkway Servicenter opened its doors! We specialized in complete auto detailing and auto maintenance services. By 2002, I had moved Parkway Servicenter to a new location in Concord, NC. We quickly became one of the top automotive facilities in the area. We thrived on providing high-quality services to our customers. Throughout the years, we performed work on everything from classic and collectible cars, rare and exotic cars, RV’s and travel trailers, and boats, not to mention thousands of daily drivers.

In 2004, I made my first big business mistake! I sold Parkway Servicenter, as a turn-key business to a gentleman that had been coming by the shop for weeks asking questions about how to start his own garage. With my wedding only a couple of months away, and our first home under a big remodel, I really didn’t take the time to think about what I was doing or what I was going to do after I sold the business. After my honeymoon, with the love of my life Sonya, I went to work for my in-laws, who own a commercial electrical construction business.  After missing working around cars, I left the family business to start selling automotive equipment and supplies.

I really enjoy helping dealerships and garage owners on what I know best. I still sell automotive equipment and parts, but after spending a couple of years helping my customers, I found that I missed the people, the cars, and the love of detailing automobiles. After many years of people asking me to get back in the business of cleaning cars, I decided to get back to doing what I love.

I realized early on that my customer’s had high expectations, not only of the final auto detail results but of the products used to achieve those results. I have assembled the most professional, highest quality of detailing products available in the car care market today. Our products are formulated by real car people not a chemist in a lab. I am certain you will appreciate our outstanding service, quality products and our passion for exceptional auto detailing.